Federal Market Research

Successful government contractors understand the importance of targeted market research within the vast amount of public procurement data available.

Successful government contractors understand the importance of targeted market research within the vast amount of public procurement data available.

PHA consultants leverage multiple databases to conduct federal market research efficiently, so your organization can focus its time and resources where they matter most.

Federal Market Research

PHA provides the expertise to identify, analyze and research the information necessary to make informed and strategic sales decisions about federal business opportunities, helping clients allocate their resources effectively.

Competitive Intelligence

Who's buying what you're selling?

Understanding who buys your goods and/or services is the starting point for market research. PHA identifies which departments and agencies purchase your services.

How much do they buy?

Understanding purchase volume helps prioritize sales targets. Decision-making should consider multiple criteria beyond sales volume alone.

How do they buy it?

Agencies use a variety of sales channels, including GWACs; a GSA schedule; SAM; ID/IQ; open market; full and open; 100% set-aside; partial set-aside; sole source, and more.

Who is your competition?

Market intelligence about the competition is a key component of the bid/no-bid analysis for successful federal contractors.

Identification of Future Opportunities

Most federal agencies are required to publish annual acquisition forecasts, which help contractors prepare proposals in advance.

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